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content creation

I specialize in portrait imagery, I'm passionate about music photography, and have a knack for capturing brand and feeling. Visual branding is important, and I can help you imagine and create visual content for your project.  Weather its creating content for a release, single/album covers, promotional material, capturing a live performance, or documenting a studio experience, I'm here to make sure your brand and vision shine through. 

I also create live performance videos, capturing a high quality live sound as well as engaging live performance video.  

Photography

Portraits

Gig Photography 
Studio Photography

Live Videos

Live videos are a crucial content piece for any musical act. Live videos offer both audio and visual components: viewers can see what you look like and how you move, as well as hear your sound and witness a live performance. This kind of video content is vital for growing a fan base, booking gigs, and sharing your music. Live videos can also be kept low-budget and affordable. These can be recorded at a live gig or in a home/studio setting. 

The Red Vine Release Strategy 
Marketing Campaigns for
New Music 

Releasing new music is crucial point in an artist's career; an opportunity for growth and outreach that most artists can’t afford to waste. But- releasing music is hard. There are many different elements to think about, factors to consider, and moving parts.

 

That’s why I created the Red Vine Release Strategy, an action-based approach to releasing new music in a way that builds momentum, nurtures a fan base, and keeps artists' sane.

Part 1: Master Strategy.

- Devise a holistic plan outlining the main elements of the release, set goals 

- Big Decisions Checklist, Pre-release + Post Release Checklists 

 

Part 2: Branding + Content.

- Discuss how the music will be visually positioned 

- Graphics, imagery, promo shoots 

- Construct a Content Planner

 

Part 3: Release Calendar + Weekly Tasks.

- Visually map out the release on a Release Calendar

- Decide what weekly tasks we need to accomplish to reach our goals

 

Part 4: Press Strategy + Social Media Strategy.

- Devise a plan to reach out to press (blogs & radios) to get press coverage of the release
- Social Media which will be our main tool to share the process and tell your story.

Part 5: Targeting and Outreach.

Getting your hard work in front of the right people

- Paid promotions and advertising 

~ Every release is different, and the Red Vine release strategy is designed to be customized to each individual and their specific needs. 

~ Yet to release music or between releases? I work with artists and businesses at all points in their career, to make a plan, and focus on short and long term goals.There are lots of ways to focus on growth and content even when you don’t have a big release coming up. 

Other services & benefits of working with Red Vine:

- Songwriting Workshopping

- Studio Assistance/ Studio Planning

- Professional representation

- Building your management team

- Professional & creative development

- Gaining industry knowledge

- Professional guidance and advice

- Access to my network

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